Summer Sale 2024 Recap
The summer sale came in 🔥 with almost 25K products participating in the sale. That blew previous records out of the water and was likely helped by our Dev Team making it much easier to opt in to these site-wide sales. Thanks Dev Team, especially Justin! Also thanks to all of the Creators who worked hard on their products and chose to join us for these 5 days offering 25% off their products for our beloved Blender community. 🧡
In fact, 15,450 unique customers grabbed products during the sale and helped Creators earn a total of $366,490.44 in just five days. The generosity of creators also donated $5944.60 of those earnings to the Blender Development Fund to keep building Blender strong.
Here are the total numbers for just the 5 days of the 2024 Summer Sale, August 20 - 25.
- Gross merchandise value: $473,507.71
- Creator earnings: $366,490.44
- Affiliate earnings: $22,625.05
- Total refunded revenue: 799.75
- Total Blender Dev. Fund donations: $5944.6
- Blender Market gross revenue: $77,647.87
- Total products sold (excluding free): 23,918
- Total orders (excluding free): 10,098
- Unique customers (without free) / (with free): 8823 / 15,450
- Unique products sold (without free) / (with free): 4202 / 4317
- Average order amount (free excluded): $46.89